Those days are long gone when people used to sit in front of their computer to do anything on the internet. Now people access the internet even when they are on the move. The popular trend of the internet world is showing that users across the globe are accessing internet more from their mobile devices rather than the computers. So, it is quite easy to understand why responsive web designing is becoming so popular with every passing day.
If you are thinking of establishing your brand in the market of Melbourne, and wondering how the right kind of web designing can help you in your SEO, opt for responsive web design. You must be thinking why we prefer it. Take a look.
It is the most important factor when you are designing a website. Search engine giant ‘Google’ drive traffic only from those websites which are relevant and user-friendly. However, if your website is only compatible with desktop, then your website won’t be relevant enough. Moreover, the users who are browsing from mobile will immediately go back to the search result for some other website with responsive design. And the number of such users from a mobile device is quite huge, almost around 61%.
I am sure you don’t want to be a victim of Panda update. Responsive web design saves you from that risk too. The same content for desktop, tab and mobile version is considered duplicate content by Google. But, when the website becomes responsive in design, you don’t need to use the same content for the three versions.
Mobile Search Ranking
Responsive web design Melbourne is becoming popular as Google has adapted the mobile search engine ranking strategy. Google prefers those sites that are compatible with all devices. If your website is not mobile-friendly, users will go out from your website. As a result, the bounce rate from mobile users will increase. More bounce rate will affect the site contributing to the negative ranking. The better is the correlation between your website and various devices, you will get better traffic.
Strengthening local searches is one of the stepping stone of successful SEO strategy. In improving your ranking local searches, responsive web design is important. Experts opine that as local searches often lead to 50% users visit stores, it is important to keep the site as much responsive as possible, because most of the local searches happen through Smartphone.
If you are looking for a web design company in Melbourne come to us. We also have a team of expert App developers Melbourne who are experienced to develop a flawless and user-friendly app for your service. Visit our website organicranking.com.au and request your free quote now.